For decades, the healthcare model has been reactive. A patient with a chronic condition sees their doctor, gets advice and a prescription, and is sent home. But what happens in the days and weeks between visits? This gap is where health goals fail. As FriskaAi CEO & Founder Shaji Nair explained in a recent interview on the eHealth Radio Network, the single biggest barrier to better health is “accessibility… to resources, knowledge, and capabilities.”
At FriskaAi, we have spent years working with top endocrinologists to understand this disconnect. We built the FriskaAi app to solve this problem directly. It is a platform designed to augment physicians, not replace them. It provides a continuation of care in the patient’s hand at the time they need it.
The Core Problem: Data Silos and Disconnected Care
The most common patient journey is flawed. A doctor gives excellent advice—”eat better, be more active”—and the patient agrees. But, as Mr. Nair notes, that patient “gets in the car and suddenly thinks, ‘Who should I call? Where should I get this information? How do I make a meal plan?'”
This problem is compounded by data silos. A patient’s health data is scattered everywhere:
- Their fitness app tracks steps.
- Their wearable tracks heart rate.
- Their EHR holds lab results and prescriptions.
- Their glucometer has their blood sugar.
As Mr. Nair points out, these systems “don’t communicate to each other.” A fitness app doesn’t know about a patient’s prescriptions or comorbidities. This creates blind spots for both the patient and the physician.
The Solution: A Single, Holistic View of Patient Health
The FriskaAi app is designed to break down these silos. It’s built to augment you, the physician. It connects all these separate data points into one clear, actionable picture.
How FriskaAi Works for Your Practice
Our process is physician-driven. As Mr. Nair stated, “We don’t work with patients directly… every patient is enrolled through a practice.”
This ensures you are always in control of the treatment. Here is what the platform provides:
A True Continuation of Care
When your patient is enrolled in FriskaAi, they get an AI-powered companion. This companion translates your clinical advice into a daily plan. It provides personalized meal plans, activity recommendations, and even short breathing exercises to manage stress. All of this is based on the parameters you set.
One Platform for All Health Data
FriskaAi is designed to “bring all this data in silos into one holistic view of an individual’s health condition.” Our platform integrates:
- Clinical Data: From your EHR and the patient’s medical history.
- Prescriptions: To ensure all recommendations are safe.
- Wearable Data: Steps, sleep, and heart rate.
- Patient-Logged Data: Nutrition, mood, and vitals.
AI That Works for You
The platform’s AI engine analyzes this complete data set to provide you with clinical decision support. Instead of just seeing raw data, you get intelligent analysis.
As Mr. Nair explained, “The AI analyzes that data, provides intelligence… to the physician to say, ‘These are the health conditions… what are the blind spots… and how to build more informed treatment plans for the patient.'”
This AI-driven analysis does the preliminary work for you. It speeds up your process, allowing you to see more patients or spend more time on complex cases.
Building a New Model for Chronic Care Management
The FriskaAi app is a B2B platform available only through enrollment by a physician. This physician-driven, patient-involved model ensures that care remains coordinated.
This approach is already being used in endocrinology practices in Michigan, Virginia, New Jersey, and Texas. We are in a “positive cash flow stage” and are learning from our partners every day.
As Mr. Nair concluded, FriskaAi is “the beginning of a transformation in healthcare.” By bringing all parties—the patient, the physician, and the AI—together, we can finally start to see a “downward trend in healthcare expenditure and upward trend in terms of improved quality of care.”


